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Idea: bootstrap your massage business - marketing for practically pennies

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Abstract

10:37 a.m.
From the desk of: Michael Humphreys

Dear Fellow Massage Therapist,

If you are an experienced massage therapist or are fresh out of massage
school and are struggling to eke out a full-time income doing
professional massage therapy then I have some good news for you.

Hi, my name is Michael Humphreys and I remember what it was like to be
a brand-new massage therapist. It was 1993 and I was so excited to be
starting my own business. I couldn't wait to start helping countless
people relieve their stress and get out of pain.

But as big as my dreams were -- they were almost destroyed because I
couldn't find enough massage clients to earn a full-time living from
doing massage right away.

I struggled for four long years, until I discovered the secret to
building a profitable full-time massage business. Once I did, it didn't
take long. In fact, within three months, I was seeing 12 to 15 clients
per week. And within six months, I was seeing 25 to 30 clients per
week. Best of all, in less than a year I was making plans to start my
massage therapy center which I did in January 1999.

I had that Massage Center for 6 1/2 years and employed as many as seven
additional massage therapists and two administrative staff at the same
time.

Eventually, I got the point where I grew tired of working 90 hour weeks
and wanted a simpler life. I wanted to spend more time with my friends
and family. My wife and I wanted to start a family. But both of those
goals seemed almost impossible... because I was working all of the
time!

It didn't matter that the massage center was a profitable business. I
had gotten to the point where I was so tired of working 6-7 days each
week. So in early 2005, I decided to close that massage center and went
back into private practice. But I wasn't worried. Not for a single
minute.

Why wasn't I worried at all?

The simple truth is, I knew what marketing methods worked. I knew how
to find new massage clients month after month. I knew how to keep my
existing clients coming back again and again. I knew what promotions
worked... and I knew what didn't. So I knew exactly what I needed to do
so I wouldn't waste money trying to grow my massage business!

As cofounder of HelpYourPractice, I receive countless e-mails from
massage therapists all over the world. One day, I received an e-mail
from a therapist who asked me how they could market their massage
business if they had practically no money to market with?

I decided to make it a personal challenge. I wanted to come up with a
complete marketing system that any massage therapist could use -- even
if they are starting with no money! I tested the system -- using my own
massage business as a testing guinea pig...

I tested free marketing methods... free advertising... different types
of referral systems... and much more. Eventually, I put together an
entire massage marketing system -- and it still cost less than $100
each month to use!

Here's what you'll find inside:

The secret to having your own website for less than seven dollars per
month -- and unleashing one of the most powerful ways to promote your
massage business...

How to get your existing clients to refer new people... month after
month like clockwork!

Unlock the only three ways to grow massage practice... Yes, there are
only three!

Discover the number one marketing mistake that almost every massage
therapist makes... you won't ever make this mistake again after you
learn the cure...

How to sell more gift certificates -- including through your own web
site...

The secret to getting listed in the Yellow Pages... even if you have
nothing but pocket lint to start with!

Online Marketing 101 -- discover my never revealed before techniques
for generating sales through the power of the internet... works for
both your clients and new prospects!

How to create your own web site even if you don't know what HTML is and
don't want to learn...

Unleash the power of this proven marketing tool! You will increase
repeat business and create additional goodwill... the sad news is, most
businesses never use this tool... Don't make the same mistake too!

Discover the best ways to reward your clients for their upcoming
birthday... and make even more sales!

Want to help local charities? No problem! Use this marketing tool to
help them and you'll grow your business at the same time... takes about
10 minutes to use...

How to tap into the power of using free reports and articles... I
reveal how you can use them -- both online and offline!

Why using this tool can quickly build your business... use it for
things like getting your business logos created or even construction
work done on your office -- and it never touches your checkbook...

Plus much more...

I've spent years studying and learning how to write marketing and ads
that works.

I have invested thousands of dollars in my education -- even purchased
a famous direct marketing guru's program for $2000 to learn many of the
techniques that you will never find in a $10 marketing book at your
local bookstore.

I've spent thousands of dollars testing my marketing and advertising
just to find what works for massage therapists.

I'm not talking about any theories or filler -- just the marketing and
advertising tips, tactics, and techniques that have worked for both my
massage therapy center and my private practice.

When I see how many massage therapists struggle to earn a living doing
massage therapy, it almost breaks my heart. It doesn't have to be this
way... yet many successful massage therapists don't offer much
marketing help other than generic statements like "Word of Mouth is
really important".

Let's face it: I'm an already established massage therapist with a
full-time massage practice. Chances are, you don't even work or live in
the same area that my massage practice is located. So it's not like I
have to worry about you using my marketing techniques to try to steal
clients from me. The truth is, clients will always choose where they
want to go for massage.

Like most massage therapists, I love to help people. And by offering
something as valuable as "Bootstrap Your Massage Business" is just one
more way I can help my fellow massage therapists do what they love:
help other people in need too!

System Piece #1: "Bootstrap Your Massage Business" Audio

In this fast-paced audio training program, you will learn the basic
"Bootstrap Your Massage Business" system. I'll cover the major parts of
the system in less than one-hour so you can get started using it right
away!

System Piece #2: Complete Transcripts

Use the transcripts of the Bootstrap Your Massage Business to quickly
review a marketing technique. Perfect for therapists who learn better
by reading instead of using audio training!

System Piece #3: "Bootstrap Your Massage Business"
Recommended Resources

As I find additional business building resources, I will add them to
the "members only" section of this website. And if a resource is no
longer top-notch, I will replace it with another one that is for the
life of your membership.

System Piece #4: "Bootstrap Your Massage Business"
'Premier Members Only' System Updates

I'll continue to test and tweak the Bootstrap System... adding new
marketing techniques. Future updates include audio, video, and print
training materials. The updates are yours at no additional cost when
you grab your copy of "Bootstrap Your Massage Business" now!

Items Needed To Create Your Own Successful Massage Marketing System
Time And/Or Money Spent "Bootstrap Your Massage Business"

Top 10 Marketing Books From Your Local Bookstore

$200-300 Not Needed

Top 5 Business Strategy Books From Your Local Bookstore

$50-100 Not Needed

Attend a Marketing Boot Camp or Seminar

$1000-5000 Not Needed

$50 per marketing piece to test at least one dozen marketing ideas

12 X $50 = $600 Not Needed

3-4 Hrs To Quickly Read Every Book Listed Above

15-20 Hours Not Needed

Hours of Massage Billable Time Lost While You Do All Of The Above

15-20 Hours Not Needed
Total Cost In Your Time
And Your Money
Lots

$37

You will gain instant access to this program for just $37. For less
than a half-hour massage appointment, you will get lifetime access to
my "Bootstrap Your Massage Business" -- and all of the future system
updates. It's a steal of a deal and you won't anything else like it on
the web!

But first, you need to understand why I know "Bootstrap Your Massage
Business" is the only system to show how to launch your massage
practice towards business success using practically pennies.

Here's what I'm talking about:

Don't miss out on this opportunity to improve your massage practice
building skills. Every massage therapist deserves the opportunity to
realize their full business potential. The bottom line is you really
owe it to yourself to get started on this today and not procrastinate
any longer.

Some of the techniques might seem so simple and easy... but are so
powerful that you'll never think the same way about your massage
marketing abilities again. Like me, I'm sure your technique and ability
will improve as you use my system over and over.

Don't you think it's time to move up a level -- instead of staying
stuck on that same old struggling therapist plateau again?

By learning this system and applying the techniques inside, your new
and improved massage marketing skills will finally help you enjoy the
full-time profitable massage practice of your dreams!

Yes Michael! I Want To Improve My Massage Practice Right Now! Give
Me Access Immediately to "Bootstrap Your Massage Business"!

I understand that I'll get instant access to "Bootstrap Your Massage
Business" -- even if it's 3 in the morning!

I'll tap into over 13 years of massage marketing and practice building
expertise. I'll learn some of the top marketing tips, tricks, and
techniques that Michael used to build his own busy profitable massage
business!

I understand I will have a full 56 days to review "Bootstrap Your
Massage Business". If I am not 100% delighted with this powerful
system, I understand I can contact you for a prompt refund with no
questions asked.
-

Grab Your Own Copy of "Bootstrap Your Massage Business" For Just $37!

I'll see you inside,

P.S. If you're ready to take your massage practice from struggling
financially to a busy full-time massage business, then you need to grab
"Bootstrap Your Massage Business" and learn how to unlock your natural
massage marketing skills.

P.P.S. Worried about earning a living from doing massage on a full-time
basis? You won't be after you use the powerful techniques revealed in
"Bootstrap Your Massage Business". Don't wait! Grab your copy now!
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